Why is email being made to be useless?

Short form: sellers: if you offer weekly, monthly, and quarterly email options, you’ll have a place in my inbox. If not, you are out!

In the last few months, I have started getting daily emails from lots of the companies and organizations I have relationships with. Who the hell wants a DAILY email from their pharmacy or clothing retailer? I can’t imagine who buys that many drugs or clothes! Of course I have to unsubscribe from these things lest my inbox become useless. What bugs me is that none of these companies offer reasonable ways of me keeping in touch! I would stick with them if they offered weekly, monthly, or quarterly mailers.

One Comment

  1. Laura B says:

    Yes! This!

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