Automotivetouchup.com Review

Automotivetouchup.com Review: Terrible.

My car got some scratches in September. I tried a scratch repair kit that I found online, Automotivetouchup.com. Their website looks professional but don’t be fooled.

The instructions for how to apply the paint were mediocre, especially considering they spent the effort to make a pile of good looking 30-second-long “look how easy it is!” videos enshrined on their website that skip steps to entice suckers. Go ahead and take a look at their instructions. (local copy)At a glance they look alright enough but read them closely. Could you actually follow them? Compare the instructions to their jazzy promo video on the subject.

The color match was poor. See these before and after photos (click to enlarge)
IMG_20150913_171109884 auto touchup IMG_20151002_121652207_HDR auto touchup IMG_20150918_110956838 auto touchup
Their customer service was nonexistent. I sent them messages on their website on 10-13-15 and 10-24-15 asking for help and I got no response.

Today I googled “Automotivetouchup.com review”. Ugh. They get embarrassingly bad reviews from resellerratings.com. 33 reviews, 3.6 out of 10. Poor reviews for their product and customer service. I don’t have time to deal with this crap.

I know that scratch repair paints aren’t miracle cures. I was just astounded at how hard they are working at making a poor consumer experience.

10 Comments

  1. lee says:

    I wrote to them again. Let’s see if I get a response

    Hi, I wrote to you twice before about the poor instructions and color match of your product. I have yet to get a response. I just wanted you to know that I have posted a review of your service on my blog. http://www.lee.org/blog/2015/11/07/automotivetouchup-com-review/

    I would still like to hear from you. Replacement? Refund? Sympathy? Anything?

  2. lee says:

    The squeaky wheel gets the grease!

    I got an email from Sheila at http://www.automotivetouchup.com this morning

    I am very sorry about no one getting back with you, when you placed the order did you go by the color code listed on the website? The area you repaired is too big for the paint pen. You can use rubbing compound to get all those scratches out. If you would like we could do a color match for you.

    I’ll keep you, dear reader, informed as to what happens.

  3. Lee says:

    I was just surfing Youtube a little and I found the video I wanted to see at Automotivetouchup.com. The guy at Paintscratch.com takes 4 minutes to walk you through all the steps. They give several instructions that I would have loved to hear before trying to (disastrously) apply paint to my car.

    I haven’t tried Paintscratch.com but here is what looks like a really good video on covering a paint scratch on your car from them.

  4. lee says:

    I had a small email exchange with them but then they stopped responding to my emails. Fail. I’ll deal with this fully in a couple weeks when I’m on break from school.

  5. lee says:

    I got a call a few weeks ago from McCullough Public Relations seeing if they could improve my customer experience with Automotivetouchup.com. I called back and left a voicemail saying they could improve my experience if they created better instructions and a guide for usage for their product. I haven’t gotten a callback yet. :-(

  6. Lee - R says:

    Regarding automotivetouchup.com, I had some issues regarding the actual color match of Mercedes black 040. 040 is a straight carbon black with no additional metal flakes or pearls. There are other Mercedes black colors that have hints of the blue/gold/silver etc… and I think my mixes were one of the other colors. I also was no happy with my paint products and the overall customer service.

    In fairness to the company, the types of scratches on your are very hard to match do to the proximity and color. Silver is probably one of the hardest to touch up with a brush or pen medium since the metal flakes will not be even distributed in the touch up area. To compound the problem, the clear coat placed on top of the filled in scratches only amplify the imperfections. In your case, your overall results would have been better using the spray paint can product. Even then, you may not like the results if the paint is sprayed too wet or too dry.

    Ultimately, it looks like the color match is pretty good. But those scratched areas are too large for the pen/brush method. To get the other light white color scratches out of the clear coat in the surrounding areas, you use 2000 grit sandpaper and follow up with rubbing compound, polishing compound, then your favorite wax.

  7. ster says:

    They give several instructions that I would have loved to hear before trying to (disastrously) apply paint to my car.

    Why don’t you tell us the steps you went through when you painted your car so nobody else makes the same mistake. What are the fine scratches in the paint that I see? What caused those?

    -Ster

  8. lee says:

    The steps I took were pretty straightforward… Trying to follow their instructions (link is above).

    The mistakes I made were…
    – I still don’t know how to make it look smooth (it made a very visible ridge).
    – the match color seems bad. Or maybe it was the lustre, or the ridge that made it look bad
    – I didn’t have enough paint in the scratch-kit for my problem
    – even the tiny scratches ended up looking poorly refinished (the SCRATCH kit should have done a good job on the SCRATCHes!)

    The fine scratches are from me using a Scotchbrite pad on the panel (my bad!) I hear I could have buffed it out but the scratch repair looked terrible so it was off to the body shop with it.

    I reference a video above that had what look like pretty good directions. Take a look. I hope it helps!

  9. Riley Hart says:

    To be fair to tell company it sounds lie you have very little experience in autobody and haven’t take much responsibility in this issue. Yes the lack of customer service you experience is less then what you would want in a perfect world. BUT you could have taken more initiative in researching how to apply paints and fix scratches if you really wanted the job done properly. Autobody tech here BTW.

  10. lee says:

    Riley, they market their product to laypersons and I am a layperson. I’m sticking by my review.

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